Sticky Notes: January, 2008

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January 09

Shake 'n Vac

In his autobiographical book, "Tis", Frank McCourt says something about how advertising affects the minds of the young.

Strange how things come back into your head. We didn't watch as much TV when we were children as they do today.

Even so, every ad made its imprint.

So there I am in the aisles of the supermarket, thousands of miles from where I lived as a child, and I can still recall those jingles for ads about:

McVitie's Ginger Nuts (I'm a Jamaican ginger grower and I'm really proud to say I grow the finest ginger in the world today ...)
the wonderful world of Martini (Any time, any place, any where, there's a wonderful world you can share - it's Martini)
Jacob's Club biscuits (if you like a lot of chocolate on your biscuit, join our club!)
Melita has the means to turn the finest coffee beans into a proper cup of coffee right away
Cadbury's chocolate (All because the Lady loves ... Milk Tray)
Chanel #19

...and of course I must mention the joyfully dancing housewife jigging to the tuneful Shake-and-vac carpet cleaner:

Do the Shake 'n Vac, and put the freshness back
Do the Shake 'n Vac and put the freshness back
When your carpet smells fresh, your room does too
Every time you vacuum, remember what to do
Do the Shake 'n Vac and put the freshness back.

Shake 'n Vac: in four fragrances

More here, if you really want them.